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A Guide To Finding Wholesale Sources
Finding wholesale sources is one of the major stumbling blocks facing new small businesses. A quick search on the internet reveals many thousands of businesses, but on closer inspection, most online suppliers are not real wholesalers at all. Many are small business start-ups themselves, providing off-brand goods at higher prices. Others are members of one plan or another, all built to rake in as much money as is possible for the actual wholesale business even while using re-sellers as middle men.
Some directories charge members a regular monthly or annual fee for finding wholesale sources for them, but there is in fact no requirement to purchase the information. Wholesalers want your business; they just seem to "hide" as a way to discourage the general public from shopping in their stores and on their web sites.
Search on the internet for wholesale directories, then weed out those that demand a regular membership fee. You can expect to still end up with a great number of wholesale listings that are not genuine wholesalers, but it doesn't take a great deal to distinguish a re-seller. Look for over-inflated rates, increased shipping fees, and websites that do not ask for a retail ID, and remove these companies from your list. What you are going to have remaining are very good wholesale suppliers.
An additional option would be to become a member of a retailer's group, and sign up for magazines that cater to small business and retail shop owners. Both of those alternatives will get you a plethora of wholesale supplier ads, which you can search through in your leisure. A lot of retail groups remove scam advertisements off their pages after they get a complaint, so your probabilities of discovering reliable suppliers are better than if you search for suppliers by yourself.
Your local library's business section is also an excellent spot for finding wholesale sources. There are many print directories available to select from, that list not just business names and addresses, but also provide a brief assessment of each company. Print directories are normally located either in the reference or business sections of libraries; if your local library does not have any, ask them if they can order them for you.
Don't neglect to check out your local Yellow Pages as well. The majority of metro areas have at least a couple of local wholesale suppliers, and many are worth considering. Working with a nearby wholesaler offers several advantages; you'll be able to purchase smaller lots, test products before you sell them, and in quite a few instances, develop a personal relationship with your supplier. A few local wholesale suppliers give in-store credit to loyal customers, and may special order items they do not normally carry on their shelves. This enables you to provide your purchasers better service and better products without the need of adding to your expenses.
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